Why Food Giants Will Bet on Spirulina Extract Like It’s Apple in the 90s

Given mixed reasons, like health benefits, environmental protection, or ethics, more and more people have become interested in plant-based diets; therefore, the market for plant-based protein products is growing rapidly. For example, food giants such as Nestle and PepsiCo have turned their attention to spirulina extract. It is only a matter of time before other companies follow suit. Statistics show that the spirulina extract market is expected to reach $8.7 billion by 2025, growing at a CAGR of 9.5%.

A blue drink made with spirulina extract

The history of spirulina as a food source should date back centuries ago. Now, its popularity is again sniffed by the food giants, waiting for a new round of development and application.


The Reasons Behind the Growing Popularity of Spirulina Extract

Have you seen some of the blue drinks on Instagram and wondered what makes them that strange color? Well, it is the work of spirulina extract. Its popularity will linger for a long time considering the following reasons:

  • Healthy, Healthy, and Healthy


There’s no doubt that protein is an important part of any diet, but finding the right source of protein can be tricky. For the health-conscious individual, there are plenty of options out there, but they are not exactly the same. Phytoprotein beverages with blue spirulina are a hot pursuit for the young because they offer a healthy, delicious way to get the protein your body needs.

Spirulina is a nutrient-rich blue-green alga that is shown to have a host of health benefits because of the strong phycocyanin in it. Phycocyanin isolated from marine organisms has the characteristics of high efficiency and low toxicity, and it can be regarded as a functional food. Phycocyanin benefits encompass anti-oxidation, anti-inflammatory, anti-cancer, immune enhancement, liver and kidney protection, and pharmacological effects.

In general, it is a great source of protein, vitamins, and minerals, being conducive to the immunity system, maintaining cardiovascular health, and more.


spirulina and phycocyanin, a blue green diamond


  • Wow! Never Seen that Blue in Plant-Based Drink


What can attract the Internet generation? Novelty and strange. As a natural blue food coloring, blue extract can provide a true blue without any purple or green undertones and is therefore used in many desserts and drinks. Starbucks has rolled out a series of new drinks, becoming a hit on the Internet. Therefore, as the drinks market becomes saturated, competing in appearance is another tool for them to grab the niche.


  • On the Food List for vegans


If you’re looking for a vegan-friendly protein option, look no further than plant-protein beverages with blue spirulina extract. These drinks are made with plant-based ingredients and can be a good choice for vegans.


Are You Seeking an Experienced Spirulina Extract Provider?

The market is flooded with spirulina extract, good or bad, making it difficult to distinguish the good extract. However, you can believe Binmei. Binmei is the world’s leading spirulina extract provider, providing excellent products all around the globe. Here are the reasons why our spirulina extract will boast such great quality, enjoying a worldwide reputation:


  • Owner of a large spirulina breeding base. 

The base is adopted with a series of advanced equipment to create a favourable environment for them and pay close attention to their growing situation in a way to maintain the top-end quality from the beginning.

BINMEI spirulina farming farm


  • Advanced purification and extraction technology.

What should be underscored is that bad spirulina extract has an unbearable fishy smell. But after being through all those purification processes, the offensive odor will be removed. Besides, we ensure strict quality control on our spirulina extract, making them equally dictating to the markets’ demands.


  • Experience makes perfect

BINMEI specializes in manufacturing high-quality and reliable spirulina extract (powder & liquid & water-soluble). Their spirulina extract is widely used in food, beverage, health, cosmetics, pharmaceuticals, and others. They have already been certified by FSSC22000, KOSHER, HALAL and Organic.

We have obtained 8 technical patents in the field of marine biology. They strive to improve the detection check and test means and strict quality control measures to make their high-quality products widely exported to the United States, Germany, Japan, South Korea, and other countries. Decade of experience



Think about the requirements for plant-based drinks: appealing and novel looks, palatable flavor, and more health benefits, and then we will know what cutthroat competitiveness those companies are shouldering. Therefore, follow the burgeoning trend, and turn your eyes to spirulina extract.


So visit our website for more information about our spirulina extract of all kinds: https://www.binmei-global.com/.